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2011
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Sweden Malaysia Innovation Days
Embassy of Sweden
Pavilion Kuala Lumpur
9th ~ 10th May 2011
Innovations... A Way of Life, the Way to Live
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Embassy of Sweden Kuala Lumpur initiated the premier Sweden Malaysia Innovation Days from 6-10 May 2011.
The backdrop for this event is Malaysia’s strive to become a more innovative country as declared by Prime Minister Najib Razak. Sweden has a solid reputation for being one of the most innovative countries in the world and is viewed by many countries as a role-model in creating a competitive and innovative economy. The Innovation Days presented a perfect opportunity to strengthen the already excellent relationship between Sweden and Malaysia.
FEYST . Indie Youth Fest is the digital lifestyle and music festival, which has been a big hit for the past three years was incorporated as a part of the 'Sweden Malaysia Innovation Days' forum and exhibition. Co-organiser Go International Group worked closely with Embassy of Sweden Malaysia, who in turn worked with partners like IKEA, SAAB, BAE, Ericsson, Volvo Trucks, ABB, MHE-Demag, SKF, Scania, Volvo Cars, Electrolux, Husqvarna and Tetra Pak to give Malaysian youth a taste of Swedish culture.
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